100+ Mind-Blowing Digital Marketing Statistics for 2020



Looking for some digital marketing stats? Being aware of how the “average” business online functions is a great way to get an idea of which areas of your business online might need more of your focus.

In this post, we’ve gathered tons of digital marketing statistics all in one place so you can use that data and knowledge to grow your business.


Here’s a table of contents so you can jump straight to the type of digital marketing statistics that interest you the most:


1. Email Marketing Statistics

2. Social Selling Statistics

3. Lead Nurturing Statistics

4. eCommerce Statistics

5. Mobile Commerce Statistics

6. Social Proof Statistics

7. Email Subject Line Statistics

8. SEO Statistics

9. Online Shopping Statistics

10. Conversion Rate Optimization Statistics

11. Marketing Statistics

12. FOMO Statistics

What Is Digital Marketing?


Digital marketing is online marketing strategies that are used to identify, build, and target an audience to turn into paying customers for a product or service. This type of electronic marketing involves using many digital channels to connect with current and prospective customers.

If you’re curious which channels this style of marketing includes, here’s a list of digital marketing examples:

· Search Engine Optimization (SEO)

· Email Marketing/Marketing Automation

· Content Marketing

· Social Media Marketing

· Pay Per Click (PPC)

· Affiliate Marketing