5 Powerful Ecommerce Statistics That Will Guide Your Strategy in 2020

Data is incredible.





With it, you can make informed strategic decisions that will pay dividends in the future. Without it, you must resort to guesswork that may cost you dearly.


Still, not all data is created equal.


Many of the statistics touted online can be at best outdated, and at worst wildly inaccurate.

What’s more, even when you have relevant, accurate statistics, it can be difficult to quickly extract effective strategic insights.


That’s why we’ve created this article.


In it, you’ll learn 19 up-to-date ecommerce statistics and the best strategies to take advantage of them. Plus, we also provide killer resources to help you implement these strategies today.

Buckle up.


Ecommerce Statistic #1: It’s estimated that there will be 2.05 billion global digital buyers in 2020.


That’s a lot of potential customers.


In fact, with an estimated global population of 7.7 billion people, that’s about 25 percent of the world’s population shopping online.


What’s more, this number is rising rapidly and is expected to hit a massive 2.14 billion people in 2021.


Ecommerce Statistic #2: In 2020, ecommerce sales are expected to account for 15.5 percent of retail sales worldwide.


In other words, ecommerce is slowly taking over.


This statistic clearly shows how ecommerce is becoming a more and more important part of global commerce.


It’s growing so quickly that it’s expected to make up a whopping 17.5 percent of retail sales worldwide by 2021.


Ecommerce Statistic #3: Nearly half of American small businesses do not have a website.


With so many businesses slow to capitalize on the growing ecommerce trend, this is great news for new and existing ecommerce entrepreneurs.


The Key Takeaway: Businesses without websites should set up an online store before they’re left in the dust.